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We get AI for work™: Is your Tool really AI?

We get AI for work™: Is your Tool really AI?

As businesses increasingly integrate artificial intelligence (AI) into their operations, understanding whether a tool truly qualifies as “AI” has significant implications for compliance and risk management. This inquiry goes beyond mere definitions—it touches on legal liabilities, ethical considerations, and organizational effectiveness.

Understanding AI Tools: Terminology and Types

The term "AI" often elicits varying interpretations among different stakeholders within an organization—IT, HR, marketing, and compliance teams may have distinct perspectives on what constitutes AI. This lack of uniformity can complicate compliance planning as varying regulations start to emerge across local and federal jurisdictions.

AI tools can generally be categorized into three types:

  1. Generative AI: These systems create content or communicate in a way resembling human interaction, such as chatbots that handle customer service inquiries.

  2. Machine Learning (ML): A more traditional form of AI where algorithms learn from data over time to make decisions, often without human intervention.

  3. Agentic AI: A newer category, which refers to AI that operates autonomously to make decisions based on its programming and learned experiences.

Differentiating these types helps in determining what regulations may apply, particularly concerning employment-related decisions.

Legal Landscape

Globally, the regulatory environment around AI is evolving rapidly. In the United States, for example, regulations like Title VII of the Civil Rights Act mandate monitoring for potential disparate impacts on hiring practices. Employers using AI tools for applicant selection must validate these tools against potential biases. Older guidelines, such as the Uniform Guidelines on Employee Selection Procedures, still apply but were originally developed for different types of selection methods, meaning they may not adequately cover contemporary AI tools.

State-specific laws, like California’s Fair Employment and Housing Act and New York City’s AI regulations, add layers of complexity. These regulations may define AI differently, impacting whether a tool falls under their purview. Compliance with regulations might require bias audits and various disclosures, which can complicate an organization’s use of AI.

Given the patchwork nature of these laws, organizations must carefully assess their AI tools. A tool deemed AI under one regulation may not fit another. The burden is on the organization to determine whether its AI use complies with relevant laws and to vet each tool for its implications on employment decisions.

Impact on Business Operations

Employers need to understand not just whether a tool qualifies as AI, but also the broader contexts of its application. For example, the same technology used for hiring may not have the same legal implications when applied to customer service or operational decisions. This distinction is crucial as employers navigate the regulatory landscape, especially when layers of obligations arise from the nature of the decision being made—be it healthcare, employment, or housing.

Many organizations already have contractual obligations with clients that may impose restrictions on the use of AI technologies. These contracts can dictate how AI should be utilized and monitored, an aspect that may further constrain the operational flexibility of employers. Understanding the contractual landscape in conjunction with compliance requirements is essential for risk mitigation.

Pre-Implementation Considerations

Many issues related to AI arise not just from the tools themselves, but also from the rush to implement them without thorough vetting. While the excitement surrounding AI’s ability to enhance operational efficiency is palpable, early adoption can lead to legal and compliance challenges if not properly approached. Organizations must serve as gatekeepers, taking a proactive stance in evaluating AI tools before they go live.

Adopting a well-rounded compliance strategy starts with understanding what types of AI are being deployed and how they validate or support organizational processes. This involves detailed discussions with AI vendors and careful examination of the technology’s capabilities, limitations, and underlying algorithms.

Conclusion

Navigating the landscape of AI in the workplace is fraught with complexities that demand attention from employers at all levels. The question of whether a tool is truly AI is not merely academic; it can have serious repercussions for compliance and operational integrity. As regulations continue to evolve, organizations must remain vigilant, informed, and proactive. They must consider the nuances of various laws while ensuring that their usage aligns with ethical standards in an increasingly digital workplace.

Employers are encouraged to prioritize discussions around AI in their operations, not only to comply with existing laws but also to contribute to a responsible tech-forward future. Engaging in conversations and continually assessing tools will prepare organizations to adapt to an evolving regulatory landscape and manage any risks associated with AI deployment.

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