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Scripps Sports To Air Five UH Football Games This Fall

Scripps Sports To Air Five UH Football Games This Fall

Scripps Sports has made a significant move by announcing that it will broadcast five University of Hawai’i (UH) football games this fall across various local television stations located in the western half of the United States. This initiative aims to enhance the visibility of UH football and cater to its growing fanbase in regions enriched with alumni and potential recruits. The games scheduled for broadcast include matchups against Portland State, Fresno State, Utah State, San Diego State, and Wyoming.

Game Schedule

The football games scheduled for airing by Scripps Sports are:

  1. Sept. 13: vs. Portland State
  2. Sept. 20: vs. Fresno State
  3. Oct. 11: vs. Utah State
  4. Nov. 8: vs. San Diego State
  5. Nov. 29: vs. Wyoming

Coverage Area

The broadcasts will be available in significant markets, including San Diego, Denver, Las Vegas, Phoenix, Salt Lake City, Tucson, Boise/Twin Falls, Bakersfield, San Luis Obispo, Great Falls/Helena/Billings, and Butte/Bozeman. Fans can check their local guide for specific channel and time information, allowing greater access to the games.

Strategic Importance

The partnership between Scripps Sports and the University of Hawai’i is rooted in strategic benefits for both parties. Matt Elliott, Athletic Director at UH Mānoa, expressed enthusiasm about expanding UH football’s reach in various cities. This expansion is not merely about broadcast; it reflects the institution’s commitment to engaging with its alumni and supporters in these regions. It also does wonders for recruiting efforts, as many of the players hail from these areas.

Brian Lawlor, the President of Scripps Sports, echoed similar sentiments, emphasizing the importance of enabling family and hometown fans to watch their athlete loved ones compete. This initiative fosters a deeper connection to the community, enriching the sports culture in the targeted areas.

The Significance of UH Football

The University of Hawai’i football program continues to be a significant player in college football, participating in the Mountain West Conference. The Rainbow Warriors have been gaining momentum with a favorable start to their season, boasting a current record of 2-1. The valuable exposure through televised games can have ripple effects, potentially attracting more recruits and enhancing the team’s stature within the conference.

Scripps Sports Overview

Scripps Sports operates with a mission to serve professional and college sports leagues, conferences, and teams with both local market depth and national broadcast capabilities. The organization’s partnerships extend to various sports, including women’s basketball, soccer, and the NHL, illustrating its commitment to bringing sports to broader audiences.

This new broadcasting agreement also comes on the heels of a five-year renewal deal for the Big Sky Conference, underscoring Scripps Sports’ expanding portfolio and dedication to college sports.

Economic and Cultural Impact

While the primary aim of airing these games is to elevate the visibility of UH football, the economic and cultural implications are noteworthy. Increased viewership can lead to an uptick in merchandise sales, ticket sales, and overall community engagement. The visibility also fosters a sense of pride among local alumni, effectively creating a larger community around the program.

Moreover, showcasing college football can catalyze local businesses through increased foot traffic on game days, benefitting restaurants, bars, and retailers in these areas. This symbiotic relationship between sports and local economies underscores the importance of broadcasting partnerships like the one between Scripps Sports and UH.

Future Outlook

As the season progresses, the success of these broadcasts will likely be evaluated not just in terms of viewership numbers but also through tangible outcomes for the UH program, including recruitment success and enhanced community engagement. The integration of local broadcasts with social media and online streaming services also creates opportunities for maximizing outreach and engagement, ensuring the program remains relevant in an increasingly digital world.

The partnership carries the potential to set a precedence for future collaborations between local television networks and collegiate athletic programs, showcasing the impact of regional support on the success of college sports.

Conclusion

The decision by Scripps Sports to air five UH football games represents a significant step in bridging the gap between collegiate athletics and communities across the western United States. With a focus on expanding reach, enhancing recruitment efforts, and fostering a sense of community pride, the collaboration comes at a pivotal time for both entities.

As the University of Hawai’i football program continues to navigate the competitive landscape of college football, the strategic benefits derived from this partnership could indeed prove instrumental in securing not only the program’s immediate success but also its long-term viability. The broadcasting of these games is not just about entertainment; it’s about building a legacy, reinforcing community ties, and creating a culture of support that can last for generations.

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